Kappn SAS — Last updated: April 16, 2026
Article 1 — Introduction
This Privacy Policy is intended to inform users of the
kappn.ai website (hereinafter the “Site”) and the Kappn platform (hereinafter the “Platform”) about how their personal data is collected, processed, and protected by Kappn SAS, in accordance with Regulation (EU) 2016/679 of April 27, 2016 (GDPR) and French Law No. 78-17 of January 6, 1978 as amended (“Informatique et Libertés”).
Article 2 — Data Controller
| Company name |
Kappn SAS |
| Registered office |
60 rue François 1er, 75008 Paris |
| RCS Paris |
944 788 231 |
| Legal representative |
Thomas Casaromani, Président |
| Personal data contact |
[email protected] |
Article 3 — Data Collected
Kappn collects and processes the following categories of personal data:
3.1. Identification and contact data
Last name, first name, professional email address, phone number, real estate agency name, professional address, job title.
3.2. Connection and usage data
IP address, browser type, operating system, pages visited, connection dates and times, session ID, activity logs on the Platform.
3.3. Real estate property data
Property address, property photos uploaded by the User, property description, price (if provided).
3.4. Buyer profile data
When the User provides a buyer profile for video personalization: buyer’s first name, household composition (children, pets), workplace address, interests, lifestyle preferences.
3.5. Billing data
Billing information (company name, address, SIRET/SIREN number, VAT), payment method (processed exclusively by Stripe; Kappn does not store any credit card numbers).
Important note: Data related to buyer profiles is used exclusively for generating personalized videos and associated narration. It is not sold or used for advertising profiling.
Article 4 — Purposes and Legal Bases
| Purpose |
Legal basis |
Retention period |
| User account management |
Contract performance (Art. 6.1.b GDPR) |
Duration of contract + 3 years |
| Provision of video generation service |
Contract performance (Art. 6.1.b GDPR) |
Duration of contract + 1 year |
| Video personalization (buyer profile) |
Contract performance (Art. 6.1.b GDPR) |
30 days after video generation unless explicitly retained by the User |
| Billing and accounting |
Legal obligation (Art. 6.1.c GDPR) |
10 years |
| Commercial prospecting |
Legitimate interest (Art. 6.1.f GDPR) or consent |
3 years after last contact |
| Service improvement and analytics |
Legitimate interest (Art. 6.1.f GDPR) |
25 months (anonymized data) |
| Customer support |
Contract performance (Art. 6.1.b GDPR) |
Duration of contract + 2 years |
| Cookie management |
Consent (Art. 6.1.a GDPR) |
13 months maximum |
| Legal compliance and disputes |
Legal obligation / legitimate interest |
Applicable limitation period |
Article 5 — Data Recipients
Personal data may be shared with the following categories of recipients strictly to the extent necessary:
5.1. Technical processors
| Processor |
Purpose |
Location |
| Amazon Web Services (AWS) |
Hosting, storage of data and videos |
European Union (Paris / Ireland) |
| Stripe Payments Europe Ltd |
Payment processing |
European Union (Dublin, Ireland) |
| Brevo (ex-Sendinblue) |
Transactional and marketing emails |
European Union (Paris, France) |
| Crisp IM SARL |
Live chat and customer support |
European Union (Nantes, France) |
| Google LLC (Google Analytics 4) |
Audience measurement and navigation analysis |
United States (EU-US Data Privacy Framework) |
| Axeptio |
Cookie consent management |
European Union (Nantes, France) |
5.2. Artificial intelligence technology providers
Kappn uses third-party AI services to generate videos and voice narration. These providers process data exclusively on behalf of Kappn under Data Processing Agreements (DPA) including appropriate safeguards in accordance with Articles 28 and 46 of the GDPR. No personal data is used to train their models.
5.3. Other recipients
Kappn may disclose personal data to judicial or administrative authorities where required by law.
Article 6 — Data Transfers outside the European Union
Some processors may process personal data outside the European Union. In such cases, Kappn ensures appropriate safeguards in accordance with Chapter V of the GDPR:
- Adequacy decision by the European Commission (e.g., EU-US Data Privacy Framework)
- Standard Contractual Clauses (SCC)
- Transfer Impact Assessment where necessary
The updated list of processors and safeguards is available upon request at
[email protected].
Article 7 — Cookies and Similar Technologies
7.1. Types of cookies used
| Type |
Purpose |
Consent |
Duration |
| Strictly necessary cookies |
Site operation, security, session |
Exempt from consent |
Session |
| Analytics cookies |
Navigation statistics (Google Analytics 4) |
Consent required |
14 months |
| Chat cookies (Crisp) |
Real-time customer support |
Consent required |
6 months |
| Marketing cookies (Brevo) |
Email campaign tracking |
Consent required |
13 months |
7.2. Cookie management
During your first visit, a consent banner (Axeptio) allows you to accept or refuse non-essential cookies. You can modify your preferences at any time by clicking on the “Manage my cookies” link available at the bottom of each page of the Site.
Article 8 — Data Security
Kappn implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration, or disclosure, including:
- Encryption of data in transit (TLS 1.2+) and at rest (AES-256)
- Strong authentication and role-based access management
- Regular encrypted backups
- Continuous infrastructure monitoring and access logging
- Staff awareness of security best practices
- Security incident management policy with notification to the CNIL within 72 hours in case of a data breach (Art. 33 GDPR)
Article 9 — Data Subject Rights
In accordance with the GDPR and the French Data Protection Act, you have the following rights:
| Right |
Description |
Legal basis |
| Access |
Obtain confirmation that your data is being processed and receive a copy of it |
Art. 15 GDPR |
| Rectification |
Have inaccurate or incomplete data corrected |
Art. 16 GDPR |
| Erasure |
Request deletion of your data (“right to be forgotten”) |
Art. 17 GDPR |
| Restriction |
Request temporary suspension of processing |
Art. 18 GDPR |
| Portability |
Receive your data in a structured, machine-readable format |
Art. 20 GDPR |
| Objection |
Object to processing based on legitimate interest or marketing |
Art. 21 GDPR |
| Withdrawal of consent |
Withdraw your consent at any time (without affecting the lawfulness of prior processing) |
Art. 7.3 GDPR |
| Post-mortem directives |
Define instructions regarding your data after your death |
French Data Protection Act |
To exercise these rights, contact us at:
[email protected]. We will respond within a maximum of one (1) month, extendable by two (2) months in case of complex requests.
Complaint to the CNIL: If you believe that your data is not processed in compliance with regulations, you may file a complaint with the French Data Protection Authority (CNIL): www.cnil.fr.
Article 10 — Data Retention
Personal data is retained only for the time strictly necessary for the purposes for which it was collected (see Article 4). Once these periods expire, the data is deleted or irreversibly anonymized.
Data relating to buyer profiles (first name, household composition, professional address) is automatically deleted thirty (30) days after video generation, unless the User explicitly requests longer retention.
Article 11 — Minors
The Kappn Platform is intended for professional use (B2B). It is not intended for individuals under the age of 16. Kappn does not knowingly collect personal data from minors.
Article 12 — Policy Changes
Kappn reserves the right to modify this Privacy Policy at any time. In the event of a substantial change, registered Users will be informed by email at least fifteen (15) days before the new version comes into effect. Continued use of the Service after this date constitutes acceptance of the updated version.
Article 13 — Contact
For any questions regarding this policy or your personal data:
Kappn SAS — Personal Data
60 rue François 1er, 75008 Paris
Email:
[email protected]
Kappn SAS — RCS Paris 944 788 231 — 60 rue François 1er, 75008 Paris
Document updated on April 16, 2026